Prime Highlights
- Digital Dubai launched the world’s first AI-powered virtual Emirati Family to deliver government messages using human-like, culturally inspired avatars.
- The first character, “The Girl,” invites the public to vote on her name, strengthening community engagement.
Key Fact
- The AI family will expand to include mother, father, and brother characters to reflect a modern Emirati household.
- The initiative blends AI and data technologies to raise awareness of Dubai’s digital services through interactive storytelling.
Key Background
Digital Dubai launched the world’s first AI-powered virtual Emirati Family, a one-of-a-kind initiative to revolutionize government communication and public engagement. The launch is a landmark on the path towards making digital interaction more human and achieving the vision of Dubai as a smart services and innovative city.
The project opening is bookended by the initial virtual personality, a female named “The Girl,” who appeared in a video dressed in traditionalized Emirati garb of the period. She is intended to resonate with kids and families, counting on reassuringly old-fashioned voiceover narration for digital service awareness. In their effort to encourage people’s engagement, citizens have been requested to choose her name between Dubai, Mira, or Latifa.
The rest of the relatives, including a mother, father, and brother, will round out the virtual family. It will possess virtual avatars that will be highly interactive virtual representations of government information and learning material presented in a format that appeals to several populations and cultures.
This Dubai endeavor represents the equilibrium of technology into a culturally authentic setting in which web services find themselves aligned with the multicultural crowd’s wishes. Utilizing cutting-edge AI and data technology, the virtual Emirati Family will bridge the inter-generational gap, create confidence in intelligent solutions, and speak in a manner to which younger generations of technology-oriented populations can relate. Ultimately, it embodies Dubai’s commitment to a future-ready, people-centric digital ecosystem that uses innovation to improve quality of life and strengthen the connection between the government and its citizens.
